As the Vice President and Professor at the School of Design, Central Academy of Fine Arts, she holds a distinguished role as an Olympic Brand & Image Expert for the International Olympic Committee. Renowned for her design prowess, she crafted the iconic emblems for the Beijing 2022 Winter Olympic and Paralympic Games, showcasing a blend of professionalism and unwavering commitment.

For years, she has fervently dedicated herself to shaping and projecting the national image, narrating Chinese narratives, and elucidating the essence of Chinese civilisation. Her work epitomises the fusion of traditional cultural elements with a modern flair, reflecting a profound understanding of both domestic and international design contexts.

Recognised as an exemplary figure in contemporary Chinese design, she stands as a beacon of excellence, seamlessly infusing Chinese cultural hues and forms into the global dialogue of design.

Under the creative guidance of Lin Cunzhen, the brand Reborn emerges as a testament to innovation and reverence for Chinese heritage. With a meticulous eye for detail and an unwavering commitment to excellence, Lin has transformed ancient porcelain fragments into contemporary masterpieces that transcend time and culture.